Differentiate between the following as used in the business research methodsa) Open ended and close ended questions b) Qualitative and Quantitative research
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Differentiate between the following as used in the business research methods
a) Open ended and close ended questions
b) Qualitative and Quantitative research
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- Explain below the research approaches that a company may use to collect the primary data from the market. (You may use any retail company to answer this question) a) Survey research b) Focus group researchSyndicated sources collect data for marketing research problems specific to individual clients. TRUE OR FALSETo get a full appreciation of the study what type of data would you collect in conducting a market research and why? Further draw up 5 research questions Which data collection instrument agrees with the type of data you would collect
- Describe Qualitative Research in evidence based practice. What is the difference between qualitative and quantitative research? What are the advantages and limitations of using qualitative research designExplain the fundamental data collection procedure in research and why it is important.Provide examples for:a) a market research project;b) a research project seeking to understand whether attitudes to working from home have changed;c) following the analysis of a questionnaire.Justify the choice of a mixed-methods research approach versus questionnaires, and outline how will you collect the data for the mixed-methods research approach.
- Which one of the following types of research would be chosen if a company needs to conduct problem-identification research? Select one: a.Segmentation research b.Product research c.Pricing research d.Image researchProvide 3-4 examples of research topics that would be appropriate for evaluation research.What is the difference between qualitative and quantitative research questions? Provide an example of a qualitative and quantitative research question.
