* Given name | * Lawrence | * Surname | * Lau | * Student number | * 16012143 | * Email | * lawrencelkh1989@gmail.com | * Unit name | * Strategic Marketing 310 | * Unit code | * 3900 | * Assignment title | * Case Study One | * Date submitted | * 8th of April 2013 | * | * | * | * | * Marker’s comments | * | * Recorded mark | * | * Marker | * | * Comments | * |
Question 1. What competences has IBM had to invest in arising from its transformation from a ‘product-centric’ to a ‘service-centric’ organization?
To adapt to the fast changing pace of business, IBM CEO Louis Gerstner took the
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et all, 2012).
Question 2. How would you describe Louis Gerstner’s implementation style of IBM’s competitive strategy in the early 1990s? In my opinion, Louis Gerstner’s was a brilliant strategist which turn the table around for IBM. A successful strategist are people who can gain better understanding and critically analyze the situation and able to develop strategies to match their competitors. As the CEO of IBM, first thing Louis does was to perform a corporate appraisal of the company. Corporate appraisal is a process where company review their entire organization to gain an understanding of its readiness to interact successfully with the external environment in which it operates and develop the best strategies to stay competitive in the market (Jain,S.C. et all, 2012).
There are five areas in corporate appraisal. There are categorized senior management, corporate culture, corporate publics, corporate resources and review of past performance (Jain,S.C. et all, 2012). After performing the corporate appraisal, Louis discovered that the cost were excessive, lose touch with the customers, organization structure was too decentralized and bureaucratic and stayed with their old strategy for too long therefore caused IBM to be losing out in the current competitive market (Jain,S.C. et all, 2012). First of all, Louis realizes that the market is
b. What medium would you use to reach each of these parties and what would your relative resource allocation be to each?
S.P. is admitted to the orthopedic ward. She has fallen at home and she has sustained an intracapsular fracture of the hip at the femoral neck. The following history is obtained from her: She is a 75-year-old widow with three children living nearby. Her father died of cancer at age 62; mother died of heart failure at age 79. Her height is 5’3 and weighs 118 pounds. She has a 50 pack year smoking history and denies alcohol use. She has severe Rheumatoid Arthritis (RA) and had an upper GI bleed in 1993 and had Coronary Artery Disease with CABG 9 months ago. Since that time, she has engaged in “very mild exercise at home.” Vital signs are 128/60, 98, 14, 99 degree farenheight (32.7 degrees C) SAO2 94%
Incremental cash flows is the difference between the cash flows a company will have if it implements the new project versus the cash flows the company will have if they choose not to embark
1. To begin, assume that it is now January 1, 1993, and that each bond in Table 1 matures on December 31 of the year listed. Further, assumes that each bond has $1,000 par value, each had a 30-year maturity when it was issued, and the bonds currently have a 10 percent required nominal rate or return.
The applicants are morally correct as long as their action promotes their long term interest. If their action produces or will produce for them a greater outcome of good, versus evil in the long hall than any other alternative, than that action is the right one to act on, and the individual should take that to be a moral act. An Assessment of Morality by Ethicsinbusiness.net
As a member of management Clive Jenkins is responsible for boosting employee morale to ensure that company goals are met
Scenario: An elderly woman showed symptoms of near syncope and was admitted via ambulance to a small community hospital. She experienced an inability to move on her own and almost lost consciousness while watching her grandson play basketball. Her symptoms occurred during a visit to her daughter’s home, which is approximately 150 miles from Liza’s home. When Liza was admitted to the hospital, her daughter explained the numerous types and dosages of medications her mother was taking. She also mentioned that Liza had not been taking her Coumadin as directed by her physician for the past week or so. Liza was admitted to the intensive care unit for evaluation. Over the course of hospitalization, Liza’s condition worsened.
1. Write a client outcome to help Mrs. Ross resolve the symptoms (i.e., defining characteristics). Refer to Section III (beginning on p. 119) of the Ackley and Ladwig text.
IgG – funtions in neutralizing, opsonation, compliment activation, antibody dependent cell-mediated cytocity, neonatal immunity, and feedback inhibition of B-cells and found in the blood.
In the seven years (since 1994), that Lou Gerstner reigned over IBM, the company’s earnings per
Scenario: John is a 4 year-old boy who was admitted for chemotherapy following diagnosis of acute lymphoblastic leukemia (ALL). He had a white blood cell count of 250,000. Clinical presentation included loss of appetite, easily bruised, gum bleeding, and fatigue. Physical examination revealed marked splenomegaly, pale skin color, temperature of 102°F, and upper abdomen tenderness along with nonspecific arthralgia.
Functional magnetic resonance imaging (fMRI) technology would be best reveal the location and extent of damage to Tim’s brain produced by his
Mr. Hugh Tudor (55 yrs) is a well-known person in Milville, where he has been living for 30 years. He is involved in lot of social activities and has a reasonable pension and savings. He is becoming restless in his retirement and shows interest in investing in The Leeds Livery, local British pub in Milville, which could provide him with more challenges. While discussing this matter with his friend, he found out that the pub has great potential to perform well as it once exceeded the profit percentage of the industry. Mr. Tudor is in the process of exploring this opportunity but still has several questions rising in his mind.
Build the management-research question hierarchy, through the investigative questions stage. Then compare your list with the measurement questions asked.
When USAA started in 1922, they were a property and casualty insurance company however, with time they expanded their services to their members and became a financial institution.