M Marketing
M Marketing
6th Edition
ISBN: 9781259924033
Author: Levy Grewal
Publisher: Mcgraw-Hill
bartleby

Concept explainers

Question
Book Icon
Chapter 16.3, Problem 1PC
Summary Introduction

To determine: Issues to be considered by the manufacturers when choosing retail partners.

Introduction: Manufacturer represents a person or an entity that is responsible for the production of goods by the conversion of raw materials into finished goods.

Blurred answer
Students have asked these similar questions
What major trends and developments are retailers facing? How do these developments impact their competitive strategies?
What issues should manufacturers consider when choosing retail partner
Recognize how different Retailers determines their best customers?
Knowledge Booster
Background pattern image
Marketing
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.
Recommended textbooks for you
  • Text book image
    Marketing
    Marketing
    ISBN:9780357033791
    Author:Pride, William M
    Publisher:South Western Educational Publishing
Text book image
Marketing
Marketing
ISBN:9780357033791
Author:Pride, William M
Publisher:South Western Educational Publishing