What is the difference between a Feasibility Analysis, a Business Model Canvas, and a Business Plan? describe which is the most important ad explain your answer.
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- Develop a response using the following to guide you: Identify a product/service of your choice. Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words). Develop a SWOT analysis with at least four points for each dimension. Develop a PESTLE analysis with at least four points for each dimension. For any information you reflect within this assignment, ensure a citation. You must include at least six (6) academic sources for this assignment. If possible, use resources outside of the USA and include perspectives from different countries, contexts, and cultures.CHOOSE THE BEST ANSWER. PLEASE ANSWER AS SOON AS POSSIBLE 1- What is the best need/benefit-oriented approach to defining a car? Descriptions of a car's engine size and features Outlining the warranty that comes with the car Describing how it provides more efficient and reliable transportation Showing the beautiful color and styling 2- What is the best way for TWU to define their "market" in a marketing sense? the location of their buildings current and potential students the faculty and staff delivering the product the mix of programs they offer 3- Which of the following is not recommended for a marketing plan? Communicate the plan to appropriate managers. Once you have a good plan in place, do not change it for at least a year. Marketing plans should be creative. Use common sense. 4- Which of the following is not a current trend (described in book/class)? Increasing consumer demands Decreasing price sensitivity among consumers Overall…dentify a product/service of your choice. Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words). Develop a SWOT analysis with at least four points for each dimension. Develop a PESTLE analysis with at least four points for each dimension. For any information you reflect within this assignment, ensure a citation. You must include at least six (6) academic sources for this assignment. If possible, use resources outside of the USA and include perspectives from different countries, contexts, and cultures.
- Develop a response using the following to guide you: Identify a product/service of your choice. Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words). Develop a SWOT analysis with at least four points for each dimension. Develop a PESTLE analysis with at least four points for each dimension.Many insurance companies sell health insurance plans to companies. In these companies the em- ployees pick the plan, but the set of offered plans is determined by the company. Recently, Blue Cross–Blue Shield, a health insurance company, ran a television ad stating, “If your employer doesn’t offer you Blue Cross–Blue Shield cover- age, ask why.” Explain the promotional strategy behind the advertisement.Analyze either a product orientated or service orientated persuasive ad. The focus of this analysis section is the Theoretical Rationale for the ad you have chosen. Successful ads should use research and theory to inform their choices. Your analysis should include a discussion of the intended audience and how the ad addresses this particular audience. You must explain and justify or critique strategy choices, media choices, goals, etc. with both logic and research. For example, you might explain particular layout choices for your ads website in terms of heuristic processing or might discuss the use of slightly discrepant messages in print ads to slowly move target attitudes anchor points over time (Social Judgment Theory). In other words, I do not want to see you haphazardly critiquing an ad based on your own preferences, ideas, opinions, biases, et cetera (we see enough of that already). Instead, you are working to argue from a theoretical position whether and ad utilizes…
- Clarifying target markets, outlining sales goals for each product or sevice, and describing a company's annual marketing mix are all purposes of a marketing plan. true or false?Develop an integrated marketing communication plan, covering a 12-month period, for the launch and rollout of a fictional new product or service. The product that our team is using is cerassie tea. 1. Identify and describe at minimum 3 possible consumer segments1. Review the provided CRM data to guide you in selecting the buying firm that will maximize revenue for DataLocker. Once you have analyzed the CRM data, select the appropriate industry that will maximize revenue for DataLocker: Small Size Manufacturing Small Size Hospitality Small Size Services Medium Size Manufacturing Medium Size Hospitality Medium Size Services Large Size Manufacturing Large Size Hospitality Large Size Services
- You are the new marketing manager for The Westside Coffee Company. You have been tasked with developing a strategic marketing and communications plan to improve store performance. Over the next few weeks, you will develop different elements of your marketing and communications plan. Consumer/Marketplace Insights and Micro-Moments Resource: Read the articles from the University Library. Perform a price/quality segmentation analysis using the resources provided in the University Library. You will need toYou are the new marketing manager for The Westside Coffee Company. You have been tasked with developing a strategic marketing and communications plan to improve store performance. Over the next few weeks, you will develop different elements of your marketing and communications plan. Consumer/Marketplace Insights and Micro-Moments Resource: Read the articles from the University Library. Perform a price/quality segmentation analysis using the resources provided in the University…XYZ Pharmaceutical CompanyThe XYZ company has developed a new vaccine for Covid. The XYZ company placed an advertisement in the Journal of Medicine because it is read by doctors. The goal of the advertisement is to get the doctors to use the vaccine on their patients. Is the XYZ Company using a push or a pull strategy? Explain your answer.The XYZ Company has a commercial on Monday night football with the goal of getting the television viewers to ask their doctors for their vaccine. Is the XYZ Company using a push or a pull strategy? Explain your answer.Primarily, we want you to examine the branding strategies of our competitors. This report will function as a brand audit that allows us to examine our competitors’ strengths, weaknesses, customer expectations, and our own relative position in the market. These details form the basis of the main branding elements. I met with our CEO, Shanice Watts, and she wanted me to emphasize the following eight categories we would like you to analyze in your report about our two biggest competitors: brand personality brand image brand identity brand differentiation brand positioning brand communication brand loyalty brand equity (including financial equity) Slate’s executive teams are really looking forward to your report. Thanks for helping us with this.