Develop a response using the following to guide you: Identify a product/service of your choice. Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words).
Develop a response using the following to guide you: Identify a product/service of your choice. Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words).
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 17DRQ: Under what conditions might a firm use multiple forecasting methods?
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Question
Develop a response using the following to guide you:
-
Identify a product/service of your choice.
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Provide the description of your product (at least 250 words) and market (at least 250 words).
-
Identify your segment, target market, and positioning strategy (at least 250 words).
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Develop a SWOT analysis with at least four points for each dimension.
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Develop a PESTLE analysis with at least four points for each dimension.
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