The following are the SWOT analysis pf MS company LTD: Strengths Low Employees Turnover  Versatile training platform with different sectors ( Transport, Manufacturing, Hospitality & Tourism, Construction, Health, Food, Education, Waste Management, Governments Industrial & Marine industries) Organization stability  High experienced and qualified employees On-site training at client premises Positive training due to good feedbacks from clients. Weaknesses  Lack of technical progress No online training provided Only one office to cater all demands from clients Trainers not allow on-site due to sanitary measures  Employees are not computer literate. Opportunities Capture of online customers and market Inclusion of technology based training  Increasing sectors in training program  Try to expand the business by collaborating with an Consultancy firm New quality assurance procedure will promote training and quality of MS Threats  Loss in market share due to inadequate trainers  Other competitive training companies with advanced skills and training program  Changing rules and policies to  adhere to the Quality Assurance Framework (QAF) can result in losses as the whole system has to be re-organized  Loss of market shares since MS cannot listen to all demands of clientd. Draw a TOWS analysis table and analyse what to maximise and minimise for successful growth of MS

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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The following are the SWOT analysis pf MS company LTD:

Strengths

  • Low Employees Turnover 
  • Versatile training platform with different sectors ( Transport, Manufacturing, Hospitality & Tourism, Construction, Health, Food, Education, Waste Management, Governments Industrial & Marine industries)
  • Organization stability 
  • High experienced and qualified employees
  • On-site training at client premises
  • Positive training due to good feedbacks from clients.

Weaknesses 

  • Lack of technical progress
  • No online training provided
  • Only one office to cater all demands from clients
  • Trainers not allow on-site due to sanitary measures
  •  Employees are not computer literate.

Opportunities

  • Capture of online customers and market
  • Inclusion of technology based training 
  • Increasing sectors in training program 
  • Try to expand the business by collaborating with an Consultancy firm
  • New quality assurance procedure will promote training and quality of MS

Threats 

  • Loss in market share due to inadequate trainers 
  • Other competitive training companies with advanced skills and training program 
  • Changing rules and policies to  adhere to the Quality Assurance Framework (QAF) can result in losses as the whole system has to be re-organized 
  • Loss of market shares since MS cannot listen to all demands of clientd.

Draw a TOWS analysis table and analyse what to maximise and minimise for successful growth of MS.

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