In today’s competitive business environment it has become important for companies to be innovative. John, the owner of a local retail store in Sandton (Johannesburg), is considering the adoption of Bitcoin as a payment option for customers. The store primarily sells a general range of food products, which include both fresh and packaged goods. John has decided to conduct a survey to further explore this opportunity. In the context of the case presented: a. Advise John on the benefits of using a questionnaire. b. List two research objectives that John could explore.
In today’s competitive business environment it has become important for companies to be innovative. John, the owner of a local retail store in Sandton (Johannesburg), is considering the adoption of Bitcoin as a payment option for customers. The store primarily sells a general range of food products, which include both fresh and packaged goods. John has decided to conduct a survey to further explore this opportunity. In the context of the case presented: a. Advise John on the benefits of using a questionnaire. b. List two research objectives that John could explore.
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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In today’s competitive business environment it has become important for
companies to be innovative. John, the owner of a local retail store in Sandton
(Johannesburg), is considering the adoption of Bitcoin as a payment option for
customers. The store primarily sells a general range of food products, which include
both fresh and packaged goods. John has decided to conduct a survey to further
explore this opportunity.
In the context of the case presented:
a. Advise John on the benefits of using a questionnaire.
b. List two research objectives that John could explore.
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