An electronics company conducted a study of clients’ technology use about five years ago. They plan to use this internal secondary data to market their new computer and cell phone technical service. This idea is _____. wise since they already have the information on hand unwise since respondents’ views on technology have probably changed unwise since they have no track record with technology service wise since the clients are already familiar with the company
An electronics company conducted a study of clients’ technology use about five years ago. They plan to use this internal secondary data to market their new computer and cell phone technical service. This idea is _____. wise since they already have the information on hand unwise since respondents’ views on technology have probably changed unwise since they have no track record with technology service wise since the clients are already familiar with the company
Chapter1: An Overview Of Strategic Marketing
Section1.2: Dollar Shave Club: The Company For Men
Problem 2C
Related questions
Question
12
An electronics company conducted a study of clients’ technology use about five years ago. They plan to use this internal secondary data to market their new computer and cell phone technical service. This idea is _____.
-
wise since they already have the information on hand
-
unwise since respondents’ views on technology have probably changed
-
unwise since they have no track record with technology service
-
wise since the clients are already familiar with the company
Expert Solution
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
This is a popular solution!
Trending now
This is a popular solution!
Step by step
Solved in 2 steps
Recommended textbooks for you