If the flavor of your favorite soft drink varies to an unacceptable degree from can to can, this represents a problem with the product's ________. guaranteed quality minimal quality expected quality performance quality conformance quality
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If the flavor of your favorite soft drink varies to an unacceptable degree from can to can, this represents a problem with the product's ________.
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guaranteed quality |
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minimal quality |
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expected quality |
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performance quality |
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conformance quality |
A commodity that can't be differentiated on the basis of the product itself or any associated services might still achieve differentiation through ________.
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reliability |
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initial quality |
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branding |
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sales channels |
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financing |
In cases where a consumer purchases an exercise machine costing $1,000 or more, he or she expects the item to exhibit a high level of ________, the level at which the product's primary characteristics operate.
Question 3 options:
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features |
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durability |
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performance quality |
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reliability |
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conformance quality |
A measure of the probability that a product will not malfunction within a specified time period is referred to as, "durability".
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True |
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False |
Of the following, which is a characteristic of a service?
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A service's production is majorly tied to a physical product. |
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Services are typically produced and consumed at different times. |
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A client's presence is not required for rendering a service. |
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A service does not result in the ownership of anything. |
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A service is essentially tangible. |
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