Vu389 Unit 3 Essay

Availability of products outside the boundaries of the same product increases the tendency of customers to switch to alternatives. In bakery industry, there are many products that can be used to replace each other. Therefore, the cost is relatively high conversion of buyers in the industry. CreaCakes overcomes these threats by offering special delivery to the customer, where the customer does not find any other substitute for our products, there is no substitute for meeting other availability . As for our products, we offer vegetarian cakes, where there is zero firm in the area that offer similar products. Therefore, the total replacement products available on the market is

Sugar High is a cafe and dessert bakery located Downtown in Asheville, North Carolina. Hoping to capitalize on an industry that has been successful for centuries, Sugar High hopes to bring classic artisan pastries and baked goods with a modern twist to customers looking for something they can not find elsewhere. The trend of freshly made, local baked goods is something that is ever growing and there will continue to be a market for the bakery business. The main selling point behind Sugar High is the time and passion put into every single thing that is being sold. Mass produced baked goods aren’t nearly as sought after as handmade, fresh items made from the best quality of ingredients. The location of Sugar High makes it open to being a beloved

The goal is to have customers name Panera Bread as their number one option when asked about their preferences of frozen yogurt. Along with the introduction of the Frozen Yogurt into the New York and California store locations will be an initial investment of $685,816, which consists of all the machinery, installation and training costs for all 154 cafes located in the mentioned states. The forecasted return on investment is predicted to be 0.16, and to break even we would have to obtain sales of 152,765 units at an averaged out price of $4.49, which takes in account all variations for the different prices for different size containers. Based on our established customer list, we expect that 40% of all the people in the states of California and New York will be our customers and that 30% of these customers will be likely to purchase dessert and one of their store visits throughout the year, which we have calculated to be roughly 12-20 times for each individual. In the first year of implementation, from April 2010 to December 2010, we expect to have sell approximately 14,408 units and double sales volume by year end 2011.We expect that this project will increase Earnings Before Tax and Interest (EBIT) by approximately $30,593 and increase Net Income by approximately $18, 968.

After we did the analysis on the potential of each product, we have identified Cake in Traditional segment and Cedar in Low End segment as cash cow products. This is because these products are at maturity stage, have high market share and market growth is slowing. As for Cid, Coat and Cure, which are in the High End, Performance and Size segment respectively, these products are categorized in the question mark segment due to high market growth and low market share. For Cake in cash cow segment, currently we are at $1800 on promotion cost and $2075 at sales cost. With the price of $26.88 per product and 2600 unit sales forecast, we are expecting $17,237 benefit. We are expecting a slight growth in this segment in the future; therefore, we will invest moderately in Cake and use the remaining funds to invest more in question mark segment in hopes to turn them into stars.

Our understanding is you need help determining how many of each cookies to make with the consideration of reaching maximum profit. Worry not, your favourite business consulting team is here to help. We are aware you have limitations to necessary supplies acting as constraints: 110 pounds of cookie dough, 32 pounds of icing, enough oven space for 140 dozen cookies, and 15 hours for preparation time. As for the solution to your little situation, with 75 plain and 50 iced dozen cookies you can expect a topping profit of $212.50. To achieve this you will need to use 110 pounds of cookie dough, 20 pounds of icing, space in the oven for 125 dozen cookies, and the full 15 hours (so don't waste any time!). We are assuming you will also need evidence

In a college there is a new ice cream place, and it’s called “Ice-Campusades”, it just open for business. This is a new project created by me, born from my love of ice cream and business. There is a great variety of flavors for all and the price is only $1.50 for each, although business has been good the number of costumers coming to the shop has been changing for each day making the supplies of ice cream remain or not be enough. In the end of each day I have take notes of sales, numbers of costumers and day-events to determine a pattern between school activities, weather, and any other event.

So far, the whole Honey Glaze Cakes’ team is composed of its owners, three (3) people in the Sales & Marketing Department and three (3) departments under the Baking and Production Division which is then composed of on-call employees

When I travel to Europe with some of my friends. I have purchased some special creep cake for my friends and all of them asked me to buy the cake product form them. After we taste the creep cake, the taste is beyond your imagination, it is very delicious and different from other cake that can be found in Malaysia. So I try to get the recipe from the shop that I bought the cake. After I return back from my travelling, I start to bake it at my house and that baked cake i give it as a sample to all my friend, students and neighbours to ask for their opinion on how it tastes. What I got is a very good and positive feedback from them. After that, it clinch my mind that what about I open up my own caked and bakery business. So I start surveying for price of machine, cakes and baked goods, ingredients and all the innovation and information I gathered in order to begin this business. Before the Friendship Bakery is open in Gong Badak. My sister and I start selling homemade cake in front of the university, and the night market. While working on the initial business plan for Friendship Bakery. I held to focus on two groups of targeted market. Firstly is the student in Gong Badak. Secondly, are the locals here in Gong Badak. Each group has between 8 and 10 person. This group focus more on the product taste and preference. So, I have also prepared a list of questions and information then it will be distribute to both two group. I

For the month of September, our expected demand is 380 units of Double Team (Fries and Hotdog with Drinks). 380 orders would consist of 28,476.63grams of fries and 18,984.42grams of hotdog; in cooking this, it will consume 12,643.62ml of oil; to make the juice, 4,746.11grams of powdered juice and 6,075.01ounces of water is needed; and 380 cups and 380 straws because 1 unit of Double Team needs 125g of Fries, 50g of Hotdog, 33.3ml of Oil, 12.5g of juice powder, and 16oz of water, 1 straw and 1 cup. In order to meet this demand for the month of September, we must be able to sell at least 16 orders of Double Team per

Delicious Pastries Company is a medium sized company in the FMCG sector. From the past 3 years the company facing the major hurdles regarding the declining of sales month after month, due to which company experiencing huge losses. The purpose of this report is to analyze and identify the basic problem hidden by which the company suffers big losses and loses its market share.

In this standard I was presented with a database of the food brought by students at the café which I then completed and produced a mail merge of the products brought to be sent to the costumer’s parents. To do this I showed a variety of skills using Microsoft Excel and Word.

Cambden Cakes is a private company set up by Ronald, which manufactures and distributes a variety of cakes and pastry products to supermarkets throughout Victoria, Australia. It was first established as a small bakery in Prahran, Victoria in 1957. They originally only produce small range of high quantity products. This report will analyse the current product costing system and the suitable costing system for Cambden Cakes.

The target customers will be between 18 to 55 years old. The income level of this group between $15,000 to $100,000 per year. They will live, work, or study within 3 miles from the bakery. The educational level will vary from some college to post-graduate work and some number of customer will come from other areas too. A majority of the customers will be people who enjoy a

Cake Stuff is one of the UK’s top online stores dealing in in cake decorating equipment not leaving out the sugar-craft supplies with comparatively low price with friendly and quick customer service. The store is a small family run business located in the historic village; Lesmahagow in Lanarkshire, about 20 miles south of Glasgow, South West Scotland. The company has employees who have passion in the cake stuff. Some of them bake, some decorate the cakes while others just enjoy eating the cakes.

Profitability. As a beginning we can start deal with five different restaurants to introduce our biscuits into their menus. Depending on available data, we can recover 60 percent of the $20,000 short in sales during the off season. In addition, we can keep distributing theses biscuits during the high season as a second source of income. According to an article based on the National Restaurants Association and Deloitte LLP report in 2010, we found that food industry profit margin represents around 20 percent of the overall sales. This means, our $20,000 sales the peak season results $4,000 profit weekly basis. The food