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Sign Slappers Case Study

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I and two of my classmates are setting forth on a new business venture upon graduation in 2017. We have decided collectively to name this business “Sign Slappers”. Our business will manufacture, sell and distribute motivational posters and collegiate signage such as the famous Notre Dame “Play Like A Champion” sign. As of all new businesses we will require extensive upfront capital investment to get off the ground. Along with our own personal investment we will require additional capital from domestic and foreign investors. Out of the many different business entities we have chosen to structure our company as a Limited Liability Company or LLC with the corporate governance structure and operating agreements that replicate a C corp. Over the next few pages I will explain how we came to that decision and why we did not choose one of the many other options. I will begin by explaining the benefits of an LLC and why we chose to start our company as such. Typically the benefits of creating an LLC outweigh many of the perceived disadvantages that are unavailable to both sole proprietorships and general partnerships. LLCs provide some liability protection to their owners, who are generally not personally responsible for the business debts and liabilities of the LLC. Creditors cannot pursue the personal assets of the owners to pay …show more content…

As we seek outside investors, using a C corporation structure rather than an LLC has potential advantages. In structuring this way we will ensure leadership the flexibility to operate the company as needed to be successful and profitable. It will also be more appealing for outside investors to get a better idea of how the company is run and what their potential returns and exit strategy may

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