Quezon City U-Belt 98,000 (UP – 23,757; Miriam – 7,000; Ateneo – 14,206; Others – 53,037) The data of the SUV ownership is as follows: UP 30% (Toyota 20% + Mitsubishi 10%) Miriam 60% (Toyota 40% + Mitsubishi 20%) Ateneo 80% (Subaru 60% + Toyota 20%) What is the total brand penetration of Toyota SUVs in QC U-Belt? What is the penetration share of Toyota in the QC U-belt?
Quezon City U-Belt 98,000 (UP – 23,757; Miriam – 7,000; Ateneo – 14,206; Others – 53,037) The data of the SUV ownership is as follows: UP 30% (Toyota 20% + Mitsubishi 10%) Miriam 60% (Toyota 40% + Mitsubishi 20%) Ateneo 80% (Subaru 60% + Toyota 20%) What is the total brand penetration of Toyota SUVs in QC U-Belt? What is the penetration share of Toyota in the QC U-belt?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Quezon City U-Belt 98,000
(UP – 23,757; Miriam – 7,000; Ateneo – 14,206; Others – 53,037)
The data of the SUV ownership is as follows:
UP 30% (Toyota 20% + Mitsubishi 10%)
Miriam 60% (Toyota 40% + Mitsubishi 20%)
Ateneo 80% (Subaru 60% + Toyota 20%)
What is the total brand penetration of Toyota SUVs in QC U-Belt?
What is the penetration share of Toyota in the QC U-belt?
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