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(a) Who are StuffDOT’s major competitors and
(b) what point(s) of difference should StuffDOT
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- 1. Discuss the differences among databases, data warehouses, and data mining. (Please explain all 3) 3. Briefly describe each of the following types of marketing:• One-to-one marketing• Affiliate marketing• Viral marketing• Blog marketing• Social network marketing• Proximity marketing 4. Briefly discuss each of the five elements of the social marketing process as discussed inthe text: fan acquisition, engagement, amplification, community, and brand strength.5. Research and briefly explain how ad auctions work at Facebook (i.e. Meta).6. Research and discuss the difference between Promoted Tweets and Twitter Ads.what led mailchimp's founders to change its forcus on the customers they were selling to?1. Discuss the differences among databases, data warehouses, and data mining. 2. Define what is meant by the following advertising concepts CTR, CPM, CPC, CPA, and VTR. 3. Briefly describe each of the following types of marketing: • One-to-one marketing • Affiliate marketing • Viral marketing • Blog marketing • Social network marketing • Proximity marketing 4. Briefly discuss each of the five elements of the social marketing process as discussed in the text: fan acquisition, engagement, amplification, community, and brand strength. 5. Research and briefly explain how ad auctions work at Facebook (i.e. Meta). 6. Research and discuss the difference between Promoted Tweets and Twitter Ads.
- 1) Which of the following is most essential to any definition of marketing?A) demand managementB) the production conceptC) customer relationshipsD) making a sale 2) All of the following are accurate descriptions of modern marketing today, EXCEPT which one? A) Marketing is the creation of value for customers. B) Marketing is managing profitable customer relationships. C) Selling and advertising are synonymous with marketing. D) Marketing involves satisfying customers' needs. 3) According to management guru Peter Drucker, "The aim of marketing is to ________."A) create customer demandsB) identify customer demandsC) make selling unnecessaryD) set realistic customer expectations3. a. What are some of the key differences between traditional and digital marketing, and how might these differences impact the small business owner's decision? b. What are the various social media platforms that you will use to promote Fresh Bloom? Explain the same with reasonsHomework Search the internet. Choose news, an incident, a trend, or an interesting event of the day. Also, choose a company of your choice. Considering the news gives a real-time marketing idea to the selected company. It can be Memes, Newsjacking, or real-time advertising.
- Suppose you are the retailer for the following businesses.(a) A petrol gas station(b) A brand of frozen dinner(c) A pack of chewing gum(d) A brand new sports carExplain the kind of market coverage strategy you wouldemploy, your justification for doing so, and the length ofthe distribution.What is meant by the following concepts? a. Electronic Marketing. b. Fully digital products. c. Subscriptions formMarketing Questions 1. The task of designing, collecting, analyzing and reporting, known as ________ is intended to define marketing problems or opportunities. 2. The buyer’s willingness and ability to buy along, buyer’s consideration to alternative brands, and their income are determinants of _______. 3. A _____ is designed to avoid direct competition of larger companies pursuing the bigger segments. 4. A(n)_____________________ attempts to maintain a strong position in its core product-market(s) but also seeks to expand into new (often closely) related markets. 5. The analysis of how consumer perceive one’s brand in comparison to the competition is known as ______. 6. Companies that establish formal policies and guidelines to ensure that the messages communicated to the customer reflect their unique values and competencies are creating a ____________________________. 7. The rate at which an innovative new product category passes through the _________________________ is…
- Which recent measures undertaken by StuffDOT have contributed to an increase in the site's usability?I need both 1. Your potential target and customer segmentation with focus on Digital solutions i. Actual customers ii. Potential customers iii. Aspirational customer 2. Potential approach to close your segmentation and identification of ¨personas¨ i. Bundling ii. Portfolio iii. Product line iv. Promotions or incentives_______ Improving customer satisfaction and increasingemployee participation are two objectives of thisprocess.