Homework Help is Here – Start Your Trial Now!
Business
Marketing
3. Positioning desoribes the process of Oa Dividing the market into dusters of consumers who share similar needs Ob Developing effective marketing mix strategies Oc Creating a distinctive image in the minds of consumers Od Selecting attractive market opportunities that are in line with a company's capabilities 6. The Four Ps of marketing are Oa People, place, price and product OB Place, people. positioning and product Oe People, positioning, possession and profit Od. Promotion place, product, and price

3. Positioning desoribes the process of Oa Dividing the market into dusters of consumers who share similar needs Ob Developing effective marketing mix strategies Oc Creating a distinctive image in the minds of consumers Od Selecting attractive market opportunities that are in line with a company's capabilities 6. The Four Ps of marketing are Oa People, place, price and product OB Place, people. positioning and product Oe People, positioning, possession and profit Od. Promotion place, product, and price

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
See similar textbooks
icon
Related questions
Question
3. Positioning describes the process of. Oa Dividing the market into dusters of consumers who share similar needs Ob. Developing effective marketing mix strategies O. Creating a distinctive image in the minds of consumers O d. Selecting attractive market opportunities that are in line with a company's capabilities 6. The Four P's of marketing are: Oa People, place, price and product Ob. Place, people, positioning and product O. People, positioning, passession and profit Od. Promotion, place, product, and price
Transcribed Image Text:3. Positioning describes the process of. Oa Dividing the market into dusters of consumers who share similar needs Ob. Developing effective marketing mix strategies O. Creating a distinctive image in the minds of consumers O d. Selecting attractive market opportunities that are in line with a company's capabilities 6. The Four P's of marketing are: Oa People, place, price and product Ob. Place, people, positioning and product O. People, positioning, passession and profit Od. Promotion, place, product, and price
4. Target marketing allows a firm to: Oa Select attractive market opportunities that are in line with its capabilities O b. Divide the market into clusters of consumers who share similar needs O. Create a distinctive image in the minds of consumers O d. Develop effective marketing mix strategies 17. A 10% annual increase in sales, remaining the market share leader, and obtaining a 7% growth in new customers examples of typical Oa Strategic intent O b. Marketing objectives O. Vision statements O d. Pasition statements
Transcribed Image Text:4. Target marketing allows a firm to: Oa Select attractive market opportunities that are in line with its capabilities O b. Divide the market into clusters of consumers who share similar needs O. Create a distinctive image in the minds of consumers O d. Develop effective marketing mix strategies 17. A 10% annual increase in sales, remaining the market share leader, and obtaining a 7% growth in new customers examples of typical Oa Strategic intent O b. Marketing objectives O. Vision statements O d. Pasition statements
Expert Solution
steps

Step by step

Solved in 3 steps

SEE SOLUTIONCheck out a sample Q&A here
Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning
SEE MORE TEXTBOOKS