Social Media Strategic Plan

The next step is developing a comprehensive social media strategy, which should include Twitter, LinkedIn, Facebook, Instagram, Pinterest and Google+ along with content sharing sites like StumbleUpon and Reddit.

Write a complete plan on what social media you plan to use for your sport business.

The second objective states I will assist development and executive staff in expanding our presence and content on various social media platforms. I began by looking up Teen Parent Connection on the web. I looked to see how far I had to scroll to find their organization. I looked at what types of social media platforms they had and if they kept them updated. I took note on how many followers and likes they had on Facebook, Twitter, and YouTube. After I had become familiar with the organization as a whole I began to take a look at similar non-profit organizations to see how they compared to one another. Being able to research other organizations made me realize what TPC was succeeding on and what they could use improvement on. My next job to fulfill my objective was to learn the fundamentals of creating and managing social presences on various media platforms. Instead of revamping their Facebook or Twitter page

Hire a social media specialist or marketing firm to develop content and social marketing plan. A dedicated and experienced

However none of these companies have been able find and determine an effective method that will aim to attain the competitive advantage. The importance of this research is to determine how social media strategies can be implemented and utilized to ensure that the competitive advantage of the companies is realized (Campbell, Coff, & Kryscynski, 2012). Additionally this research will highlight the prominence of utilizing social media strategies in the companies' management as well as marketing. It is without a doubt that the main objective of any company is to achieve utmost success in the market despite the prevalent competition that already exists. Moreover the success obtained should be a long term endeavor that eventually ensures that the companies' attain their main goal and retain their competitive advantage. In so attempting to achieve the companies' goals and maintain their competitive advantage, comes the need for social media strategies that work towards ensuring the company maintains its customers and also reach their maximum revenue collection targets. The goal oriented strategies employed by any company should meet the SMART framework which translates to having specific, measurable, attainable, relevant and most importantly timely. The SMART framework will ensure that the social

Good morning Mrs Steele my names Nikita Copeland-Walker and I am a part of your Marketing Executives team. I am standing here in front of you today to propose a social media marketing strategy that will create an online presence for Urban in Brisbane, help to grow your business which will therefore increase sales and will lead to an increase profit for your business. By the end of this presentation you will understand the different social media platforms and you will have an effective strategy to implement on your company to grow your customer base and brand. Today I will be talking about the different issues that can occur when implementing a social media strategy. I will also evaluate these strategy’s and provide you with my recommended strategy

Your online presence requires consistent updates on multiple social networks. That either means spending your days posting at regular intervals, or using a service like Buffer to drip them out for you. Even with such a time saving service on your side, you still need to find what you’ll be sharing and creating the schedule.

Because our audiences are relatively young, we will meet them where they are first and use social media platforms. The parents of the youth will be more used to using news media in acquiring knowledge from news media. We will also utilize online news media and print news media to gain attention from parents and create internet "buzz". For those who lack access to Internet the classic billboard method and going from school to school cannot be overlooked. The last and probably most important method we will use is a publicity event. This publicity event will tracked news media, further create an Internet Buzz, and help us gain credibility within the

For managing your social media, there really is no better tool. And I’ve tried several! If you need high-traffic, volume-account maintenance, Buffer is your tool. From Buffer, you can manage all your social accounts and then some (in our Business account, we have all our staff’s profiles hooked up, too); and schedule posts across all profiles, with the ability to tailor your messages per platform.

Now that you have your content sorted, it’s time to start creating the schedule. It’s important to have at least a month worth of content figured out – you don’t want to be scrambling for ideas.

Today the Social media requirement is not just restricted to the marketing department only. Successful and well-established businesses know this very well, and they’re in fact leveraging the social media for boosting the operations of different departments of their organizations. Usually, the first crucial step is to let your sales, HR, PR and customer service department access on the social. But only this is not enough in today’s competitive world of business. Instead, it is very important to train them with the tools that assist everyone for keeping the track of content, off-page mentions, client queries and much more.

Social Media Management: Hootsuite – Not only does it allow you to consolidate all your social media platforms to manage them in one place, but you can schedule posts well in advance.

How do you go about doing that? Well again you should go traditional if you really want to be effective and try building a relationship with a journalist or editor. Networking is a forgotten art and it works best if you can do it in person – try visiting some tradeshows or seeing if any of your existing contacts can put you in touch with someone who will listen.

Strategies should now focus more in how your company or blog/article can be tailored to meet the needs and answer the questions that your target audience is looking for. Instead of hot topics or trends, your strategy can now be more descriptive in how these trends can help the reader, in specific ways. Taking the time to creatively research this can make a great difference in the clickable views that your articles will receive. The question for every post that is made is, “Is and can this post be widely sharable or will it just take up space on your social media pages or site?” If not, one must rethink if it is relevant and interesting to the viewer. Time devoted to posting and content is precious and extremely important to not waste your

The point is, public pulse has never been more available. You do not need to scatter survey forms on the street and harass people to answer them. The talk of the town will reach virtual space. Listen to what the people are saying. Listen to what your promoters are offering. Then, strategize a plan to execute.