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Greenwich English College *
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434
Subject
Business
Date
May 19, 2024
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docx
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ASSESSMENT
Task 1
BSBMKG434 - Promote products and
services
This unit forms part of the following qualification:
BSB40820 Certificate IV in Marketing and Communication
Contents
Introduction
3
Assessment Task 1: Knowledge questions
4
Introduction
The assessment tasks for BSBMKG434 Promote products and services are outlined in
the assessment plan below. These tasks have been designed to help you demonstrate
the skills and knowledge that you have learnt during your course. Please ensure that you read the instructions provided with these tasks carefully. You
should also follow the advice provided in the Business Works Student User Guide
. The
Student User Guide provides important information for you relating to completing
assessment successfully.
Assessment for this unit
BSBMKG434 Promote products and services describes the skills and knowledge
required to coordinate and review the promotion of an organisation’s products and/or
services.
For you to be assessed as competent, you must successfully complete two assessment
tasks:
●
Assessment Task 1: Knowledge questions – You must answer all questions correctly.
●
Assessment Task 2: Project – You must work through a range of activities and complete a project portfolio. BSBMKG434 Assessment 1 - Laneway Education Pty Ltd ABN: 91 607 441 412, RTO No: 41504, CRICOS CODE: 106195C Last updated 30/08/2022
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Related Questions
- Discuss the whole process of SDLC.arrow_forwardYour line manager, Ms Lionheart, has collected and scrutinised performance data for the company. She was concerned that the inventories were high for certain products which had resulted in significant price reductions and losses for the company. At the same time, the company had run out of stock for other items early in the season resulting in unsatisfied customers and lost sales. Ms Lionheart has concluded that the problem was not with the specific products carried in the stock, but with the quantities ordered by the procurement department for two popular products; Dog Ball Launcher and Lightweight Dog Lead. Dog Ball Launcher is a product carried by the company for the past four years. Quarterly demand data for the past four years are shown in table 1. Last year the company seemed to always be out of stock for this item. The model used by the procurement department to forecast demand for this product over the last two years has been Multiplicative Seasonal model based on seasonal…arrow_forwardYou have just been hired as an intern with XYZ Sdn. Bhd. This company manufactures sportswear. Since you have taken a course on Energy and Sustainable Development in UNITEN, your supervisor has asked your opinion on how to improve the life-cycle sustainability of one their products, the XYZ Running Shoes. Prepare a brief outline of your recommendation, which should include FIVE (5) improvements that the company can implement to improve the sustainability of their product.arrow_forward
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- Total quality management (TQM) is the continual process of detecting and reducing or eliminating errors in manufacturing, streamlining supply chain management, improving the customer experience, and ensuring that employees are up to speed with training. Total quality management aims to hold all parties involved in the production process accountable for the overall quality of the final product or service In light of the above, analyse the various total quality management concepts which can be used for the implementation of a total quality management programme in reference to the case study - image attached.arrow_forwardYou are a consultant who has been engaged to advise an organization on the development of an MIS strategy.arrow_forwardWho will least likely be involved in establishing standard costs for a company? a)the president b)the controller c)the factory administrator d)the marketing managerarrow_forward
- Service Quality is an important concept in service marketing. with regard to service quality measurement models / frameworks, however, extant research shows that there is no consensus on the appropriate measurement model. Provide motivation for this and perform an appraisal of any four service quality measurement models/ frameworks highlighting their distinctive features, streangths and weaknesses as well as which service context each one may be applicable. provide a report to management of any chosen firm on these issues.arrow_forwardDraw and discuss the flow of any FMCG’s supply chain and describe the various stages involved.arrow_forwardAfter engaging with the relevant employees from the supply chain management department, you have identified that your manufacturing company has been experiencing challenges in rolling out a total quality management program. As their supply chain managing director, elaborate on the various quality costs and discuss how a Total Quality Management Programme implementation can be used to enhance quality improvement to avoid these types of costs in the near future. Use relevant examples to justify your answer.arrow_forward
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SEE MORE QUESTIONS
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Recommended textbooks for you
- Purchasing and Supply Chain ManagementOperations ManagementISBN:9781285869681Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. PattersonPublisher:Cengage Learning
Purchasing and Supply Chain Management
Operations Management
ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Cengage Learning