With the mining of information in the data warehouse, management can gain valuable insights as to how best to run the business. How is this data collection best accomplished?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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  • With the mining of information in the data warehouse, management can gain valuable insights as to how best to run the business. How is this data collection best accomplished?
  • How can a good supply chain management system help to increase profits? Why is Human Resource an important department in all sizes of retail businesses? 
  • When we talk about having a diverse and inclusive workforce, we mention social responsibility. What does this phrase mean to you?
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