strategy 1: "Assess your BATNA and improve it". Explain this strategy and provide an example.
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strategy 1: "Assess your BATNA and improve it". Explain this strategy and provide an example.
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- Scenario 4 Sharon Gillespie, a new buyer at Visionex, Inc., was reviewing quotations for a tooling contract submitted by four suppliers. She was evaluating the quotes based on price, target quality levels, and delivery lead time promises. As she was working, her manager, Dave Cox, entered her office. He asked how everything was progressing and if she needed any help. She mentioned she was reviewing quotations from suppliers for a tooling contract. Dave asked who the interested suppliers were and if she had made a decision. Sharon indicated that one supplier, Apex, appeared to fit exactly the requirements Visionex had specified in the proposal. Dave told her to keep up the good work. Later that day Dave again visited Sharons office. He stated that he had done some research on the suppliers and felt that another supplier, Micron, appeared to have the best track record with Visionex. He pointed out that Sharons first choice was a new supplier to Visionex and there was some risk involved with that choice. Dave indicated that it would please him greatly if she selected Micron for the contract. The next day Sharon was having lunch with another buyer, Mark Smith. She mentioned the conversation with Dave and said she honestly felt that Apex was the best choice. When Mark asked Sharon who Dave preferred, she answered, Micron. At that point Mark rolled his eyes and shook his head. Sharon asked what the body language was all about. Mark replied, Look, I know youre new but you should know this. I heard last week that Daves brother-in-law is a new part owner of Micron. I was wondering how soon it would be before he started steering business to that company. He is not the straightest character. Sharon was shocked. After a few moments, she announced that her original choice was still the best selection. At that point Mark reminded Sharon that she was replacing a terminated buyer who did not go along with one of Daves previous preferred suppliers. Ethical decisions that affect a buyers ethical perspective usually involve the organizational environment, cultural environment, personal environment, and industry environment. Analyze this scenario using these four variables.Scenario 4 Sharon Gillespie, a new buyer at Visionex, Inc., was reviewing quotations for a tooling contract submitted by four suppliers. She was evaluating the quotes based on price, target quality levels, and delivery lead time promises. As she was working, her manager, Dave Cox, entered her office. He asked how everything was progressing and if she needed any help. She mentioned she was reviewing quotations from suppliers for a tooling contract. Dave asked who the interested suppliers were and if she had made a decision. Sharon indicated that one supplier, Apex, appeared to fit exactly the requirements Visionex had specified in the proposal. Dave told her to keep up the good work. Later that day Dave again visited Sharons office. He stated that he had done some research on the suppliers and felt that another supplier, Micron, appeared to have the best track record with Visionex. He pointed out that Sharons first choice was a new supplier to Visionex and there was some risk involved with that choice. Dave indicated that it would please him greatly if she selected Micron for the contract. The next day Sharon was having lunch with another buyer, Mark Smith. She mentioned the conversation with Dave and said she honestly felt that Apex was the best choice. When Mark asked Sharon who Dave preferred, she answered, Micron. At that point Mark rolled his eyes and shook his head. Sharon asked what the body language was all about. Mark replied, Look, I know youre new but you should know this. I heard last week that Daves brother-in-law is a new part owner of Micron. I was wondering how soon it would be before he started steering business to that company. He is not the straightest character. Sharon was shocked. After a few moments, she announced that her original choice was still the best selection. At that point Mark reminded Sharon that she was replacing a terminated buyer who did not go along with one of Daves previous preferred suppliers. What should Sharon do in this situation?Scenario 4 Sharon Gillespie, a new buyer at Visionex, Inc., was reviewing quotations for a tooling contract submitted by four suppliers. She was evaluating the quotes based on price, target quality levels, and delivery lead time promises. As she was working, her manager, Dave Cox, entered her office. He asked how everything was progressing and if she needed any help. She mentioned she was reviewing quotations from suppliers for a tooling contract. Dave asked who the interested suppliers were and if she had made a decision. Sharon indicated that one supplier, Apex, appeared to fit exactly the requirements Visionex had specified in the proposal. Dave told her to keep up the good work. Later that day Dave again visited Sharons office. He stated that he had done some research on the suppliers and felt that another supplier, Micron, appeared to have the best track record with Visionex. He pointed out that Sharons first choice was a new supplier to Visionex and there was some risk involved with that choice. Dave indicated that it would please him greatly if she selected Micron for the contract. The next day Sharon was having lunch with another buyer, Mark Smith. She mentioned the conversation with Dave and said she honestly felt that Apex was the best choice. When Mark asked Sharon who Dave preferred, she answered, Micron. At that point Mark rolled his eyes and shook his head. Sharon asked what the body language was all about. Mark replied, Look, I know youre new but you should know this. I heard last week that Daves brother-in-law is a new part owner of Micron. I was wondering how soon it would be before he started steering business to that company. He is not the straightest character. Sharon was shocked. After a few moments, she announced that her original choice was still the best selection. At that point Mark reminded Sharon that she was replacing a terminated buyer who did not go along with one of Daves previous preferred suppliers. What does the Institute of Supply Management code of ethics say about financial conflicts of interest?
- Johan Wong, a senior researcher at Social Science Institute, made the following notes about several of his clients to you, a newly employed researcher: Client A is consumer packaged goods manufacturer with a well-established brand name. The client has focused on manufacturing and distribution for years while the marketing programme has been set on "auto-pilot". All had worked fine, though there was a hint of emerging problems when, in the preceding year, market share has fallen slightly. Now, our client has just reviewed the current market share report and notices that over the previous 12 months, the company's share has gradually eroded 15%. When market share falls, clients are eager to learn why and to take corrective actions. In these situations, we know immediately the problem is that we don't know what the problem is. There are many possible causes for this slippage. We need to determine the research design needed. Second, Client B is a manufacturer of several baked goods products…Please analyze the case given below Case Study: ıtaly Italy is one of the world’s leading tourism destinations, attracting approximately 40 million visitors in 2014 and earning $34 billion in tourism revenue. The Ministry of Culture and Tourism is one of the world’s most sophisticated destination marketing operations, consistently producing effective and evocative campaigns. – winning the World Travel Award in 2012 for Europe’s Leading Tourist Board ıtaly Home is the country’s most recent integrated tourism marketing campaign – launched in 2014 and rolled out globally - ably uses all of the major digital marketing channels as part of a comprehensive suite of marketing activities to showcase the destination’s tourism product diversity and target multiple niche markets all while maintaining brand consistency across channels. The result is marketing campaign that is at once flexible and customizable. The Ministry of Culture and Tourism (2015) has articulated one key goal of the Italy…Select key performance indicators in order of priority, as part of a strategy forimproving a resort on the brink of decline. Give reasons for your choice of indicators.
- Read the case/senario below and answer the question(s) that follow. Auas primary school identifies a need for an assistant teacher to assist in lower primary classrooms three days a week at the school. The principal’s daughter is in her final year studying early childhood development and has been looking for a part time job for the past months without success. He communicates this need to his wife at home and the wife is now asking him to hire their daughter. a) What type of ethical dilemma does this principal find himself in? In detail, explain why do you say so?CASE STUDY "It is the time for Gegar Ltd. to Improve" This year is a year full of surprises. Gegar Ltd. has reached its highest sales with an increase of 20% compared to last year. The owner started to make a few changes to align with future needs in terms of manpower requirements and improvement in the current practices. Bob Alan, the owner uses zero-based forecasting approach for manpower planning. Last three months, Bob Alan identified that there was a need to hire one more staff at purchasing unit. 2 weeks after that, when Bob Alan was in the office, he happened to entertain two customers who came to buy cars. During their conversation, Bob Alan had mentioned the job vacancy, and one of them was interested and submitted his Curriculum Vitae (CV) to him. The candidate, John, is now in his third month as Purchasing Assistant Manager here. Previously he was the Assistant Manager at Sekoplas, a manufacturing company. On his first day at Gegar Ltd., Human Resource (HR) officer had…What's the issue here? And what are your recommendations regarding the issues?
