Salim has been writing very bad sales letters to the customers, which did not have any positive results for him. Eight out of ten sales letters would get a negative or no response from the clients. Recently the company had sent Salim for a training after which Salims letter writing skills have improved and the letters are getting good positive responses. What type of training do you think Salim has possibly undergone. O a. Copywriting O b. Art direction O c. Media management O d. Public relations

Essentials of Business Analytics (MindTap Course List)
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ISBN:9781305627734
Author:Jeffrey D. Camm, James J. Cochran, Michael J. Fry, Jeffrey W. Ohlmann, David R. Anderson
Publisher:Jeffrey D. Camm, James J. Cochran, Michael J. Fry, Jeffrey W. Ohlmann, David R. Anderson
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Salim has been writing very bad sales letters to
the customers, which did not have any positive
results for him. Eight out of ten sales letters
would get a negative or no response from the
clients. Recently the company had sent Salim for
a training after which Salims letter writing skills
have improved and the letters are getting good
positive responses. What type of training do you
think Salim has possibly undergone.
a. Copywriting
b. Art direction
O c. Media management
O d. Public relations
Transcribed Image Text:Salim has been writing very bad sales letters to the customers, which did not have any positive results for him. Eight out of ten sales letters would get a negative or no response from the clients. Recently the company had sent Salim for a training after which Salims letter writing skills have improved and the letters are getting good positive responses. What type of training do you think Salim has possibly undergone. a. Copywriting b. Art direction O c. Media management O d. Public relations
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