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2) Name and explain the five important decisions that marketers must make in developing and marketing individual products and services?
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- Do marketers need to create separate products and marketing programs for each generation?Explain the importance of understanding the market-place and customers and identify the five core market-place concepts.What are three particular activities that an organization can take to overcome consumer distrust?
- Why do companies segment markets?Detail 5 ways in which companies can manipulate consumer choices. In each case, mention how the methods work, what corresponding biases play a role, and how consumers can protect themselves from this influence.Briefly outline and explain what is your understanding of marketing Three (3) reasons why are companies engaged in marketing Four (4) benefits of marketing to a company