Jordan purchased 400 shares of GE at $16 per share. The price has dropped to $11 and he is disappointed in his purchase, but he is determined not to sell until the price again reaches $16. His decision is based on A. representativeness. B. overconfidence. C. loss aversion. D. belief perserverance.

Business/Professional Ethics Directors/Executives/Acct
8th Edition
ISBN:9781337485913
Author:BROOKS
Publisher:BROOKS
Chapter6: Professional Accounting In The Public Interest
Section: Chapter Questions
Problem 16.4EC
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Jordan purchased 400 shares of GE at $16 per share. The price has dropped to $11 and he is disappointed in his purchase, but he is determined not to sell until the price again reaches $16. His decision is based on
A. representativeness.
B. overconfidence.
C. loss aversion.
D. belief perserverance.
Transcribed Image Text:Jordan purchased 400 shares of GE at $16 per share. The price has dropped to $11 and he is disappointed in his purchase, but he is determined not to sell until the price again reaches $16. His decision is based on A. representativeness. B. overconfidence. C. loss aversion. D. belief perserverance.
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