Is the following statement correct? Vertical integration is the process of a company expanding its operations either backward into an industry that produces inputs for the company’s products, such as raw materials or product components. For example, producing car batteries is an input of the automotive industry but can also be integrated vertically. Vertical integration can also be done forward into an industry that uses, distributes, or sells the company's products and it moves to the final delivery of the product to the customer. The parallel shifts from car ownership to the mobility of demands change the automotive industry. Car manufacturers test different business models, such as car sharing, in order to morph into mobility providers which is a typical forward integration strategy. Please choose an answer: True Not correct

Is the following statement correct? Vertical integration is the process of a company expanding its operations either backward into an industry that produces inputs for the company’s products, such as raw materials or product components. For example, producing car batteries is an input of the automotive industry but can also be integrated vertically. Vertical integration can also be done forward into an industry that uses, distributes, or sells the company's products and it moves to the final delivery of the product to the customer. The parallel shifts from car ownership to the mobility of demands change the automotive industry. Car manufacturers test different business models, such as car sharing, in order to morph into mobility providers which is a typical forward integration strategy. Please choose an answer: True Not correct

Purchasing and Supply Chain Management

6th Edition

ISBN:9781285869681

Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson

Publisher:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson

ChapterC: Cases

Section: Chapter Questions

Problem 3.11A

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