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How does a company like Walmart, determine its techniques to estimate and
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- How to Estimate demand, costs, and profits?How is building a brand in a business-to-business context different from doing so in the consumer market?Explain why have no competitors caught up with Apple? Do you think Apple can sustain its success with so few products? What would you ask Apple to design next and why?
- Why does Pinterest see Google as its biggest competitor? Why does Pinterest prioritize the smartphone platform while developing new features and products?What are Coca-Cola's competitive advantages?How does the company set its goods or services apartfrom those of its competitors? Does the company compete on price, quality, service, innovation, or some otherattribute?
- Think about how marketing might have evolved ten years ago if big data and predictive analytics had been around. How come this is the case?What kind of business is a travel agency? What problems are solved with the help of a travel agency and how? How does a travel agency fit in the competitive market?Economics As you read in the articles for Chapter 11, several brands are replacing their brand mascots. In 2021, the well-known Aunt Jemima brand transitioned into Pearl Milling Company. Why do you think it took so long for Pepsico to change the brand's name and image? How are consumers responding? Do you think the new name was well- chosen? Why or why not (be sure to use