Q: How can the ethical decisions involved in marketing be improved?
A: Marketing is the activity of creating exchanges with the customers. The customer will receive value…
Q: Suppose you are a strategic planning consultant and you have been called in to assist in the…
A: When a company serves the local market and plans to expand internationally, it serves the global…
Q: Focusing on Caribbean company/organization of your choice within your country, Use the PESTEL…
A: PESTEL - In a dynamic market environment, a unidimensional business strategy is not sufficient to…
Q: What is Decision? What is decision making process? Explain with suitable example
A: The decision in sales and marketing refers to the consumer's final decision regarding any process of…
Q: Your organisation has made the decision to duplicate its product database across numerous servers in…
A: The technique of storing the same data in various locations to enhance data availability and…
Q: Identify the legal constraints on pricing decisions
A: Greater understanding allows you to meet your target market's needs better and, as a result,…
Q: For Tourism. What is your Air Transportation Future Goal? And Why?
A: Air travel is notoriously cramped, uncomfortable, and expensive, especially during peak hours. It…
Q: do you think that non-store retailing poses a threat to conventional retailers?
A: Non- store retailers is the sale of goods and services outside the boundaries of the retail space. A…
Q: Differentiate with examples among exclusive, selective and intensive distribution network in…
A: There are three types of distribution network in any industry that are exclusive, selective and…
Q: Distinguish the importance of enforcing company policies and processes via the use of internal IT…
A: Company policy: An employee handbook may include basic workplace norms such as a company's office…
Q: Identify and discuss ONE of Porter’s competitive forces in the context of the Avon Coffee scenario.…
A: Porter's Five Powers is an integral market analysis tool used by marketers for formulating marketing…
Q: When assessing actual performance of a marketing strategy, should a marketer perform marketing cost…
A: Merits of marketing strategy: 1. Marketing strategy gives a company an advantage over rivals. 2.…
Q: Discuss how services retailing differs from goods retailing
A: Retailing is the process in which goods or services are sold to individual or large number of…
Q: What then is the product’s pricing based on, if not costs? Present the product’s pricing and what…
A: Product pricing refers to the process in which the organization sets the price of the product…
Q: What is SWOT analysis and why is it important?
A: SWOT analysis is a technique for strategic planning that provides assessment tools.Identifying core…
Q: Describe the bases for segmenting business markets
A: Understanding the target market is critical to marketing success. Market segmentation is one method…
Q: Understand the concepts of dynamic pricing and yieldmanagement systems
A: Price is the monetary value determined by the company on the manufacturing services or products…
Q: Marketing.. Explain the briefing process and identify three types of brief...
A: Briefing is the process by which client needs are investigated, developed and transferred to the…
Q: oscribe age 124 of your text, there is discu bit 6.3 shows customer satisfaction itive dissonance as…
A: Customer Behavior is the study of the patterns which the customers follow to make a buying decision.…
Q: Why are environmental scanning and analysis important to marketers?
A: Environmental scanning is examining external sources and elements that have an impact on a company's…
Q: b) What value of this product can the company propose to its target customers? List three values and…
A: Every company through their products and services deliver some value to their customers in exchange…
Q: Explain the meaning and objectives of purchasing?
A: Purchasing is a managerial activity that encompasses actions such as planning and policy…
Q: When utilising search engines on the Internet, what moral and ethical factors should be taken into…
A: Internet is a networking system which can be used by any individual to search information related to…
Q: A school district has forecast student enrollment for several years into the future and predicts…
A: Ans. Introduction Here the case shows that there is excess capacity of 2000 students, so, it can be…
Q: Assume that this restaurant was one of a chain of 20 restaurants across Greater Sydney with a head…
A: There are a number of forecasting methods that are used for forecasting sales figures. The results…
Q: Is multi-branding a good strategy or not for business?
A: What is Multi-branding Strategy? Multi-branding is a strategy where a business with a established…
Q: Define the terms product item, product line, andproduct mix
A: A market offering can be explained as any item- be it a product or service, that is sold to people…
Q: Assume Netflix will launch an ad-based (free or cheaper than its current subscription-based)…
A: Following should be the IMC objectives for launching the ad-based streaming service by Netflix -…
Q: Define ‘Trade Secrets’ and explain with examples, Three(3) reasons why firms use them for protection
A: Trade secrets are type of intellectual property which may be in the form of formulas, technologies,…
Q: Type of Company: Canvas or Blackboard Learning In 200 words, Answer the following questions What…
A: For any company to survive in the market and successfully operate their business it is crucial for…
Q: What are some of the benefits of making use of a feature?
A: Marketing firms use two types of appeals to attract the prospective customers, viz. rational appeal…
Q: What is environmental impact of "Nature Tourism" and give the general solution
A: Nature tourism is also known aa Ecotourism. Nature tourism is a type of tourism in which responsible…
Q: How do Internet technologies affect a company function? Example and business value?
A: The internet is frequently used in businesses for a product offering marketing and promotion.…
Q: What is transactional relationship in furniture company.
A: Transactional interactions are both economic and functional in nature. They are built on the…
Q: 3) Choose the various criteria you would adopt to identify the national differences in the legal…
A: There are various national and international markets regulations laws. The country adopts the…
Q: Type of Company: Canvas or Blackboard Learning web-based learning management system In 200 words,…
A: With advancement in technology many products are evolving and becoming better. Blackboard learning…
Q: What is the role of middlemen in the channel of distribution?
A: Wholesalers are middlemen who act as a link between producers (from whom they purchase items) and…
Q: Build a Marketing Analytics Toolkit with Cluster Analysis, Choice Models, Conjoint Models and Market…
A: Marketing analytics is the study of data collected by the marketers or researchers in order to frame…
Q: Provide businesses with a clear understanding of the essential tasks and distinctive qualities of…
A: A healthcare CIO (chief information officer) is a senior executive that controls the information…
Q: The task of designing, collecting, analyzing and reporting, known as ______________________, is…
A: A company before creating and executing any marketing strategy must understand the market in which…
Q: What is strategic formulation and how does it work in a business?
A: The process of selecting the most appropriate course of action for achieving organizational goals…
Q: List and understand the different types of retailers
A: Retailers are said to those intermediary who are third partners in chain of distribution in the…
Q: Distinguish between Horizontal and Vertical conflict? Please answer at your own easy words.
A: In indirect channel of distribution system, there are multiple number of channel members amd…
Q: Is Dell a producer vs a retailer? What information from the 10-K supports your position?
A: SEC is an independent agency regulated by the federal government. It is held responsible for…
Q: B. Discuss different ways companies can use social media to support their international strategies…
A: Social media is used by many firms in the process of marketing. Examples of social media tools are…
Q: three categories of companies that would have a difficult time competing successfully in the online…
A: It is worth pointing out that many companies have difficulties in competing in the online shopping…
Q: Question 3 Why are accuracy and privacy important considerations for users of wearable devices…
A: Disclaimer: since you have posted multiple questions, we will solve the first question for you. If…
Q: Discuss the factors that impacts Sagicor Financial limited. Using the PESTEL Framework. Social…
A: Business environment refers to the various micro and macro environment which surround the business…
Q: What is the meaning of the different types of market structures?
A: Market is a place where buyer and seller carry out the process of buying amd selling of product or…
Q: Describe some ways Volkswagen ignored the six forces in the marketing environment. How did it…
A: The manipulations which Volkswagen did in its cars was undoubtedly characterized as unethical…
explain in detail how does crowdfunding work.
Step by step
Solved in 2 steps
- Briefly discuss each of the five elements of the social marketing process as discussed in the text: fan acquisition, engagement, amplification, community, and brand strength.Explain in detail what is SEO and types of SEOS in digital marketing?Explore the concept of social CRM and its role in modern business strategies. How can companies use social media and customer engagement to enhance their CRM efforts?
- Identifying opportunities in a social enterprise is similar with a business enterprise in terms of what? Explain further please.What are the factors that helped Dropbox succeed? What were the factors that had a negative impact on Dropbox?for example, Economic factors,Social factors, modern techniques, Political changes, and legislative laws.What do you think are the key advantages and disadvantages of businesses using social media, such as Facebook, YouTube, LinkedIn, or Twitter?