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Help with the below homework.
Please explain why certain products are shifting from a "good" to a "service"?
What is the implication of this shift to marketing strategy?
Step by step
Solved in 2 steps
- Please write a short note on " Marketing Concept" with two suitable examples. Please answer at your own words.1 (a) From the perspective of the Marketing department and a Tactical assistant marketing manager, discuss the effect of the PESTLE. Suggest ONE factor from three of the six external influences (PESTLE) that may be upsetting the business process(es) you have chosen and ONE factor from three of the six external influences (PESTLE) that may interrupt customers’ experiences. Economic and social have already been use in the first solution. So the next 4 external factors please use 2 for business processes and 2 for customer experience1) Define each of the four PS. Does the four Ps framework do an adequate job of describing market responsibilities in preparing and managing marketing programs? why? 2) Do you see any issues with this framework in relation to service product? Explain.
- Describe is the difference of Subway Fast food chain from the competition in market. You may select an attribute important to the consumers and elaborate why you use this product or avail this service. Next, describe a main target market and discuss why they are the appropriate segment to target. Expound what you think is the value proposition of your chosen product or service.How would you define market positioning? and How would you position your product/service in the market?give thorough analysis please with scholar academic source in answering the following questions in relation to the product Use the jergens lotion as the product 21 FL -ounce (621 ML) Jergins original scent with cherry almond essence bottle of body lotion/moisturizer 1. What segmentation, targett and position to market jergens lotion as the product 21 FL -ounce (621 ML) Jergins original scent with cherry almond essence bottle of body 2. What Marketing strategies are use in relating to the he product 21 FL -ounce (621 ML) Jergins original scent with cherry almond essence bottle of body? 3. What tactics is use in pricing in compare to similar products?
- short answer The Four Ps have been the foundation of studying marketing for many years. Let's try to better understand each of the Four Ps by applying them to an actual product or service.Describe is the difference of Subway Fast food chain from the competition in market. You may select an attribute important to the consumers (you are considered as their customer) and elaborate why you use this product or avail this service. Also, describe a main target market and discuss why they are the appropriate segment to target. Share what you think is the value proposition of your chosen product or service.What methods or processes can be used to promote services and communicate value to consumers? Is there any one positioning strategy that seems most effective for services? Why or why not? Does the type of service have an impact on the positioning strategy?
- Present an example of a good or service that is targeted based on Demographic, Geographic, Psychographic and Behavioral segmentation. You need to present an example for each one (Demographic, Geographic, Psychographic and Behavioral) and elaborate on the "why" with clear examples and arguments that support your answer.Comment on the marketing strategies used by Amazon aws to promote the selected product/service. Evaluate and compare the differences on the marketing strategies used other firms which are not operating in the high-tech business environment.Subway Brand Restaurant (Sandwiches Drinkz, and etc.) Describe what Subway differentiates from its competitors in the market. Please select an attribute important to the consumers and expound why you use the products or avail the services of this brand. Also, Elaborate what you think is the value proposition of Subway when it comes to its products or services. Help! fulfill all requirements in a paragraph or answer very well in bullet type. Make this very well and do not get others work no copy pasting, i will track those! thanks