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Scenario: Sarah owns a coffee shop in Brantford, Ontario.
- Bob receives a personalized email from the coffee shop. The email suggests that Bob visit soon to get 10% savings on new types of cookies and cakes. Bob says this email is an example of advertising. Is Bob correct?
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- Byju’s sponsored popular reality show ‘Kaun Banega Crorepati’ (KBC) and incorporate a special week. The activity was restricted to students studying in Byju’s only. From the viewpoint of Message Strategy, a credible show such as KBC supported Byju’s in playing restrictive practice. This was great news for Byju’s but also a blackmail to parents of intelligent students forcing them to enroll at Byju’s. Question: Do you support the above viewpoint of the author? If Yes, kindly suggest what alternate strategy should have been followed. If no, kindly support your answer with your logic.Prego introduced a Pasta Bake Sauce, which called for uncooked pasta blended with pasta, sauce, meat, and cheese in a casserole. Legally, this product should only be labeled as new Multiple Choice until its advertising had been seen by every member of its target audience. if it was functionally the same as its salsa sauce. as long it retained these exact product characteristics. for the first six months that it was regularly available at a variety of grocery stores. until a competitor such as Ragu had issued a similar product targeted to the same market.• Jamal was reading the newspaper as usual, he saw an advertisement about the special services provided in Alsalam restaurant in weekends. One of the special services is providing a free Wi-Fi. Accordingly, Jamal decided to take his family for dinner in the weekend. However, the restaurant did not provide the special services mentioned in the advertisement. Jamal was very disappointed as he couldn't check his e-mail as the free Wi-Fi was not provided. This is an example of ---in service GAP analysis Select one: O a. GAP 2 b. GAP 1 O c. GAP 3 d. GAP 4
- Bill is the listing agent responsible for selling a single-family home. The house is in desperate need of repairs as it has been neglected for the last 12 years. In an effort to attract more buyers, Bill posts an advertisement online stating that the property is "move-in ready". Has Bill violated any advertising guidelines? О Yes. Bill must disclose any material facts about the property in an online advertisement. Yes. This is a misleading advertisement. O Yes. Since the house is in bad shape, Bill is required to disclose the seller's reasons for selling the property. О • No. The property is not significantly misrepresented.After viewing Red Cross ads about giving blood, Amanda donated a pint of blood at the local Red Cross office. Amanda felt that she had performed a good deed. Was this a marketing exchange:a.) no, because the Red Cross is non-profit organization.b.) yes, because the Red Cross ran an advertisement.c.) no, because the Red Cross did not provide Amanda with a product.d.) yes, because the donated blood was exchanged for a feeling of satisfaction.19. Omar subscribed to the sports channel to watch all football games. He purchased a device to record the game while he is not at home. He tried the device for one game when he had an important meeting to attend. When he came back home, he discovered that the device did not work well and he did not watch his favorite match. Omar is planning to write a claim or adjustment from the company, what should Omar include in the body of the message? * A.An offer to continue the relationship if they resolve the issue. B.A clear statement of the problem. C.A specific statement indicating what he wants done. D.A statement that conveys his desire to find a solution. E.A specific explanation of the details.
- 10. You were in a dilemma when you received a claim and request for adjustment from Ahlam who is one of your main customers. Ahlam was clearly at fault, but you know that if you refuse her claim, you will not only lose her but also her friends and followers on social media who will hear only one side of the story. As a result, you decide to grant Ahlam her claim and to grant her the adjustment she requested. For your reply to be effective, it must: * A.Point fingers to a third party who was responsible for this unpleasant situation. B.Imply that you will grant all of Ahlam’s claims to keep her satisfied always. C.Make an exaggerated apology so Ahlam can excuse you. D.Educate Ahlam about steps needed to avoid similar outcomes in the future. E.Make an exaggerated apology so Ahlam doesn’t give a negative review on social media.As the Vice President of Rochester Preferred Travel, you are upset with Premier Promos. Premier is a catalog company that provides imprinted promotional products for companies. Your travel service was looking for something special to offer in promoting its cruise ship travel packages. Premier offered free samples of its promotional merchandise, under its "No Surprise" policy. You asked yourself, "What can we lose?" and on January 11, you placed a telephone order for a number of samples. These included: An insulated lunch sack A portable power strip in a zippered case A square-ended barrel bag with fanny pack A deluxe canvas attaché case Two colors of garment-dyed sweatshirts All items were supposed to be free. But it seemed odd to you when they asked for your company's credit card number. This was because Premier had promised to bill you only if you decided to keep these sample items. When the items arrived. You were not pleased. You returned them all on January 21. You have a…second answer for part C
- Read the attached and answer the question.Scenario Jamie picks Wanda up from the mall. When Wanda gets into the car, Jamie has the radio tuned to Public Radio. When Wanda reaches to change the station, Jamie stops her, explaining that she is listening to a report about a meeting of the Federal Reserve earlier that day. The reporter is talking about how the Federal Reserve is considering a potential increase in interest rates. Several economists are giving their opinions regarding the announcement. When the segment ends, Jamie changes the station. After thinking about what she has heard, Wanda asks Jamie, "Why do you and I care what the Federal Reserve does?" For Discussion • In this discussion forum, you need to answer Wanda's question. When putting together your response, consider the possible impact that increases/decreases in interest rates and the tightening/loosening of the money supply might have on Salty Pawz. Moreover, how might such decisions affect Wanda personally and as a business owner?Pauline is a photographer. She takes photographs for a local advertising agency to use to help its clients create advertising campaigns. Pauline belongs to which advertising group? Multiple Choice encoders suppliers clients creators agencies