Assume that you are a project manager at a biotechnology company and that you work with managers from research, production, and marketing on a major product modification. You notice that every memo you receive from the marketing manager has been copied to senior management. At every company function, she spends time talking to the big shots. You are also aware that sometimes when you and the other project members are slaving away over the project, she is playing golf with senior managers. What is your evaluation of her behavior? As project manager, what do you do?
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- Assume that you are a project manager at a biotechnology company and that you work with managers from research, production, and marketing on a major product modification. You notice that every memo you receive from the marketing manager has been copied to senior management. Ac every company finctions, she spend time talking to big shots. You are also aware that sometimes when you and other project members are slaving away over the project, she is playing golfWith senior managers. What is your evaluation of her behaviour? As project manager, what do you do?Content marketing can be a very hectic mess unless you organize it into clear business processes. Consider the following process:The content writer takes up & finishes the first draft of an article. Includes descriptions of any custom images that are to be used in the articleThe marketer gathers influencer contact information, to be used for advertising and marketing once the article is doneThe editor proof-reads the article, makes points on grammar, style, spelling, etc.The designer creates custom images as asked, sending them over to the content writerThe writer takes the comments into consideration, fixes any mistakes, and adds the images to the articleThe SEO expert makes sure that the article meets the right optimization best- practices & publishes the articleThe marketer uses a combination of advertising & email outreach to make sure that the article is read.Activity: Construct the business process diagram and apply the flowcharting process discussed.Content marketing can be a very hectic mess unless you organize it into clear business processes. Consider the following process:The content writer takes up & finishes the first draft of an article. Includes descriptions of any custom images that are to be used in the articleThe marketer gathers influencer contact information, to be used for advertising and marketing once the article is doneThe editor proof-reads the article, makes points on grammar, style, spelling, etc.The designer creates custom images as asked, sending them over to the content writerThe writer takes the comments into consideration, fixes any mistakes, and adds the images to the articleThe SEO expert makes sure that the article meets the right optimization best- practices & publishes the articleThe marketer uses a combination of advertising & email outreach to make sure that the article is read.Activity: Construct the business process diagram and apply the flowcharting process discussed. Note: Organize…
- Hello please help with this question. thanks in advance. You are a line manager in a medium-size marketing organisation that creates innovative visuals for companies. You have to pitch your idea to a new large corporate company that may bring in a lot of business in the near future. There is unfortunately certain information that you need for your pitch tomorrow on your colleague’s computer. Your colleague is currently away on holiday for another week still. The two of you work closely together and she has given you her login details before. As this deal is important and it can lead to a possible promotion for both of you, you decide to log into her computer. When you log in, you get a few notifications on new e-mail messages. One of the e-mails is from the CEO of one of your biggest competitors thanking your colleague for the data, which you know she was not allowed to share. You quickly close the mail, mark it as unread, get the information you need on the computer and log out.…Mbambo Denk Tjiueza Corporation wants to start their own business and they are in a hurry.They have decided not to write a marketing plan because they already have funding and do not need a formal proposal. They think that writing such a document would take too long. Discuss why it is important or not important for them to write or not to write a plan.Creative Homework/Short Project Assume that a small regional microbrewery has hired you to help them with their target marketing. They are prettyunsophisticated about marketing-you wilJ need to explain some thingsto them and provide ideas for their future. In the past, the microbreweryhas simply produced and sold a single beer brand to the entire market- amass-marketing strategy. As you begin your work, you come to beUeve thatthe firm could be more successful if it developed a target marketing strategy.Write a memo to the owner outlining the following:a. The basic reasons for doing target marketing in the first placeb. The specific advantages of a target marketing strategy for the microbreweryc. An injtial '"short list" of possible target segment profiles
- ANSWER THE B PART. ONLY THE SUMMISSION MEMO.Preparing your Event Communications: Communication Sponsorship Package Scenario: Event name is pallet of positivity Mental health sip and paint event. As a member of your event organizing agency in your PLAN8020 Event Planning course, you now have to prepare a communication package for your event sponsorship. Each member will work on a similar package INDIVIDUALLY.This is NOT a group assignment, and you may not collaborate or share your work with other students, until you have all submitted your individual packages to the Dropbox. You will design and develop a branded Event Communication Sponsorship Package for your Event Planning (PLAN8020) event. March 1, at 8pm is the deadline for sponsors. Your Package will consist of: 1. Email #1: The Sponsorship email will need to outline the event, promote the sponsorship opportunity, as well as outline the process to be a sponsor. The deadline for sponsors is March 1, at 8 p. m. . 2. Executive…Prepare an Executive Summary of the AMAZON GO and product you want to use for your final projectPrepare an Executive Summary of the AMAZON GO and product you want to use for your final project. Use the attached rubric and include:a brief description of the company and the product, using a or the company’s mission, vision, etc. to explain why you think this product will be successful;a detailed description of the ;and a rough list of potential media choices to reach your target market.For questions check the rubric. My company is Answer Preview for Prepare an Executive Summary of the AMAZON GO and product you want to use for your final projectAPA330 Words Added to cartWha is something agreeable and diagreeable about this summary? In this article they go into detail about fairtrade and the different research from responses to fairtrade in the past. It explains that fairtrade is not a huge well-known topic to many people and how some are raking advantage by claiming to be what they are not. I personally knew of fairtrade, but not to this extent. After reading the full article I have found a few takeaways that I believe to be the most beneficial from the article. Over the years fair trade has gained more prominence in the marketplace. Yet the main issue is consumer concerns with the ethical consumption, green consumption in voluntary simplicity. IN 1999 Shaw and Clarke discovered that consumers who are looking for fair trade products have similarities in their ethical concerns. This opened a whole new perspective when it comes to fair trade. Really shedding light on the fact that their consumers not only care about ethical concerns but also…
- Ethical Considerations. Corporate headhunters havebeen known to raid other companies of their top talentto fill vacant or new positions for their clients. Is it ethical to contact the CEO of one company and lure him orher to join the management team of another company?You work in the human resources department of a company that has just undergone a new organizational working team concept (working in virtual teams). You have been chosen as the team leader for a five-member team to design policies and procedures for the newly designed virtual teams concept and present your recommendations to the leadership team. Your immediate task is to organize and assign each team member with their specific assignments to complete the project. Describe how you would go about creating an implementation plan, including which team member is assigned to which tasks. Address the following in your plan: Identify at least 3 potential team conflict challenges and how you as the team leader plan to address each challenge.You work in the human resources department of a company that has just undergone a new organizational working team concept (working in virtual teams). You have been chosen as the team leader for a five-member team to design policies and procedures for the newly designed virtual teams concept and present your recommendations to the leadership team. Your immediate task is to organize and assign each team member with their specific assignments to complete the project. Describe how you would go about creating an implementation plan, including which team member is assigned to which tasks. Address the following in your plan: Explain your role as the leader and the importance of collaboration and communication. Define both collaboration and communication. Provide 1–2 examples of collaboration and communication from a team perspective.