A monopoly producer of drugs has a constant marginal cost of MC=8 and sells its  product in two separated markets. The demand functions for the two separated  markets are: • Market 1: P1=24-Q1 and  • Market 2: P2=12-0.5Q2 i. Determine the firm’s profit-maximizing quantity and price in each market.  Calculate the size of deadweight loss in each market and the total welfare loss  caused by the monopoly. Illustrate the two separated market equilibria including  the sizes of welfare loss with two monopoly market diagrams.  ii. Calculate the size of monopoly profit or loss for each market. Based on the  information provided, analyse the most critical reason that causes the monopoly  to set prices differently in these two markets.  iii. A new law was enacted that prohibits the monopoly from charging different  prices in separated markets. With this new single-price law the monopoly is  restricted to set only one single price no matter how many separated markets in  which it monopolies. The board of directors of the monopoly has two options:  either combine two markets into one market by summing up two demand  functions or give up one of the two markets. Imagine that you were the chief  economist working for the monopoly. How would you advise the monopoly’s  directors to set a price for maximizing profit? Be specific about your  recommended price for the directors under the new law. Evaluate whether all  consumers will get better off after the singe-price regulation is enforced.

Microeconomic Theory
12th Edition
ISBN:9781337517942
Author:NICHOLSON
Publisher:NICHOLSON
Chapter14: Monopoly
Section: Chapter Questions
Problem 14.9P
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A monopoly producer of drugs has a constant marginal cost of MC=8 and sells its 
product in two separated markets. The demand functions for the two separated 
markets are:
• Market 1: P1=24-Q1 and 
• Market 2: P2=12-0.5Q2


i. Determine the firm’s profit-maximizing quantity and price in each market. 
Calculate the size of deadweight loss in each market and the total welfare loss 
caused by the monopoly. Illustrate the two separated market equilibria including 
the sizes of welfare loss with two monopoly market diagrams. 

ii. Calculate the size of monopoly profit or loss for each market. Based on the 
information provided, analyse the most critical reason that causes the monopoly 
to set prices differently in these two markets. 

iii. A new law was enacted that prohibits the monopoly from charging different 
prices in separated markets. With this new single-price law the monopoly is 
restricted to set only one single price no matter how many separated markets in 
which it monopolies. The board of directors of the monopoly has two options: 
either combine two markets into one market by summing up two demand 
functions or give up one of the two markets. Imagine that you were the chief 
economist working for the monopoly. How would you advise the monopoly’s 
directors to set a price for maximizing profit? Be specific about your 
recommended price for the directors under the new law. Evaluate whether all 
consumers will get better off after the singe-price regulation is enforced. 

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