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Tim Good Leadership

Decent Essays

Strategic Analysis
Lonnie Ivery American Public University

Introduction
When the leadership of Apple changed from the visionary leader and founder Steve Jobs to Tim Cook many people viewed the transition with skepticism because of the big shoes that Tim was expected to fit in. The competition was high especially in the smart phones and watches market where the rate of innovation from the other competing companies is also high. The creativity of firms like Sam Sung had threatened to wipe out the legacy of Apple as the leading producer of smart devices.
The Apple stocks had begun declining, and the sales volume for the Apple products had gone down in the global market. It was the innovative and creative nature of the company that Tim …show more content…

Receiving the leadership mantle from the founder was not a meant feat by Tim Cook. He was taking over from the individual who had created the company with a vision and the missions that it aimed to pursue towards a defined end. This meant organizing and managing the different elements of the big business organizations towards the goals that formed its foundation. Tim used the effective management and leadership principles to steer this group, and he made employees believe in the potential of the firm and its leadership. He has been able to maintain the original creative and innovative culture of Apple that made it stand out as one of the leading global brands in technology (Lashinsky, …show more content…

A good management body learns from the mistakes of the past, the competition and uses the feedback to bounce back and take the lead. This is the tactic that Tim Cook when he released the iPhone 6 series, the Apple watch and the Apple pay to stay ahead of the competition.
Organizational Structure of Apple
Organizational structure is the most crucial element for the success of any business. This is because of the way it facilitates and supports the management system of the organization. It is through the structure that specialization and differentiation are attained. For effective management of the employees, different firms employ different structures for the organization that is unique to its operation and the organization culture.
The CEO is at the center of the structure, and he coordinates the activities of all the other functions to ensure that the goals of the firm are reached. Its organizational structure majorly contributes the successful innovation culture of Apple. It has also created the business and market growth opportunities for the

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