Priming the Individual or Collective Self

Growing up in a generation with high expectations of identity that are constantly altering whether it’s the latest trends, styles and even mind-set principles, can be over whelming. When asked to describe one-self, we often are stuck thinking of what particular word could fully describe who we are as a person. We have such a hard time of coming with just one word because there is no form of describing one’s self. How we see ourselves, we may not want to be that the next day. “Looks can be deceiving” or “the first impressions are the most important” is commonly instilled in our mindset which it is true to some extent. Our work

Two prominent researchers, B.F. Skinner and Albert Bandura, have developed theories which provide differing perspectives and explanations regarding the learning behavior of individuals. The purpose of this writing is to explore the theoretical perspectives of Operant Conditioning Theory developed by B.F. Skinner and Social Learning Theory developed by Albert Bandura. An overview of both theories is presented, followed by a discussion of their similarities and differences.

It is the act of using key phrases or words to subconsciously influence how one’s mind acts and thinks in a certain way. The study done by two Dutch researchers where two groups of people were asked to answer questions from the game Trivial Pursuit after having thought about either being a professor or soccer hooligans shows the difference priming can make. The group of people who thought of being a professor, being in a “smart” mindset, answered the 55.6% of the questions correctly, while the soccer hooligans group answered only 42.6% correctly. Priming could open the door to many different ways to look at testing in schools or the effects of everyday life on students. Such as, if a student is told repetitively that they are not capable of a certain grade or other achievement, that will instill in them the idea that they truly are incapable. Priming can also be used to encourage students and help them with their grades or other achievements. The connection between priming and a better mindset, therefore result creates potential for opportunities to be handled in a way that benefits everyone

The public self is often times not the true self. This indication of a difference between the public and true self leads to the idea that the self and identity of an individual are different concepts. The self, is a person’s essential being that makes each individual unique compared to others; whereas the identity, is a person’s character that is essentially created to help the individual fit into society. These two concepts begin to form early in life through influences from society, family, and culture. However, as the individual beings to assimilate the world around them, their sense of identity transforms in order to adapt to the new environment, while their sense of self remains the same.

An individual’s identity has an impact on our behavior (Bibble, Bank, Anderson, et al., 1985). According to Thorits and Virshup (1997) they assert that there are categories that individual’ s employ to explain themselves, which comprise sociodemographic characteristics such as social roles, social types, or personality traits. These categories guide identity-relevant behaviors based on identity ideals associated with meanings and expectations (Eifert, Adams, Dudley,

Moving forward in time to 1984, Shackleton and Fletcher pointed out that within the study of scientific psychology of human behaviour, individual differences can easily get lost and brushed off as noise to data. Much of previous research has been concerned with the general processes of the ‘normal’ population such as learning,

in order to analyze the patterns that determine personality, certain issues need to be addressed

The acquiring of this knowledge is what leads to us gaining our identity. Social action theorists suggest that there are three main parts to our identity. The first of these parts is the things that make us individual, such as name, signature and photograph. The second aspect is social identity, which is made up of the personality characteristics that are associated with our role in society. For example, I am seen as an older brother, which society may make me out to be annoying and protective of my younger sibling, but I am also seen as a student, who is perceived to be hard-working and well-behaved. The final part of our identity is the concept of ‘self’, or what we think of ourselves, and how we think we play our respective roles.

This theory looks at how we present ourselves in social situations in terms of our identity.

Maintained through self-reflection, this identity of the self

“whole” view of themselves (Butman, Jones, 2011, 141). On the contrary, individuals who do not

In the short-film “i”, the audience experienced the journey of Chris Ladd as he worked to determine his true identity. His journey reflected the change in ideas and measurement of personality over time. He ultimately concluded that there isn’t a way to label one’s own identity, but rather all measurements are simply descriptors. To arrive at this conclusion he partook in the three major methods of personality study: Subjective, Objective and BLIS-Data Inventories. Through these tests, it was present that though major themes were continued throughout the process for Ladd, each measurement gave a different and incomplete answer. This led me to believe that if I were to also study my own identity, I would use similar but look at the results through a different lens, specifically one of introspection.

Richard M.Ryckman , Theories of Personality, Ninth Edition. 2008, 2004 Thomson Wadsworth, a part of The Thomson Corporation

Psychological research may be undertaken on a subset of society; however the importance of the results may have an effect way beyond the group tested. The value of psychological research varies and the same results can be used in different ways by different groups of society.

An individual’s identity is shaped and created by many factors such as family, culture, and friendship groups (Trepte, S. 2206). The individual’s personal identity of “self” may alter when interacting with any of these groups due to the influence and the characteristics these groups possess (Burke, PJ. Sets, JE. 2000). The human desire to feel a sense of belonging is the driving force for individuals to create themselves around particular groups (Trepte, S. 2206). When people find out that their experiences, thoughts and feelings are mirrored by other people, an immediately connection is formed due to the understanding that they are not isolated in their experiences (Rogers, W.S. 2011). The common ground individuals find in others, allows for the formation of groups (Trepte, S. 2206). The “commonality” amongst certain groups of people allow for Social Categorization (Burke, PJ. Sets, JE. 2000). Social