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Herman Miller: Sustainability Along The Global Supply Chain

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Sustainability Along the Global Supply Chain Spring Term 2011

Herman Miller Case Analysis

Name: Victoria Kondratova, Ekaterina Tarkhova Address: Bischof-Dirichs-Str. 56, 65375 Oestrich-Winkel Submitted to: Prof. Dr. Julia Wolf Submission Date: April 1st, 2011

Table of Contents:

Table of Contents List of Abbreviations 1. Introduction 2. Herman Miller’s Environmental Protection Strategy and its Necessity 3. Cradle-to-cradle Design Protocol 4. TPU verses PVC Approach 5. Implementation of C2C Protocol in Herman Miller 6. Advantages and Disadvantages of C2C Protocol 7. Conclusion Reference List 1 1 2 3 4 5 5 6

Sustainability Along the Global Supply Chain ii

List of Abbreviations

C2C C2G DfE EQAT MBDC PVC
TPU …show more content…

Sooner or later all companies will be pushed to make their products and processes more sustainable. By realizing such trends today, Herman Miller makes its investments right now in order to secure high pay offs in future.

3. Cradle-to-Cradle Design Protocol
C2C protocol became an alternative to the previously accepted C2G approach. C2G was based on monitoring every aspect of a product through its entire life cycle; from design to disposal (Business Dictionary, 2011). C2C, in its tern, is a holistic economic, industrial and social framework that seeks to create systems that are not just efficient but essentially waste free (Lovins, L. Hunter, 2008). C2C is based on two premises: − Eco-effectiveness vs. eco-efficiency Eco-efficiency is achieved through delivery of competitively priced goods that satisfy human needs while reducing environmental impacts and resource intensity throughout the entire life-cycle. However, being an eco-efficient company is not enough now. Therefore, the central design principle of eco-effectiveness is waste equals food. − Waste equals food

Sustainability Along the Global Supply Chain 3

At the end of a product life cycle, product can be reused; therefore creating a virtually closed loop. There are four aspects helping to implement C2C approach into life: 1. Biological and technical nutrients (these two types of nutrients should be separated during the production process; otherwise it will be impossible

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