Role description
To develop a team of qualified insurance agents and drive business through them.
Executive Summary
Remju Jayan is a fully qualified Insurance Sales Professional with more than 10 years of experience in handling agency sales. He is in the middle east since 2011 and has become successful in his insurance career in the GCC market. He carries with him a competitive knowledge of Insurance products, a wealth of experience in Recruitment of agents, training, handholding and motivating them and drive business through them. This experience is priceless and makes him confident of setting up a competitive agency team for Metlife in Bahrain.
He will be focusing on recruitment of qualified agency in the first year (2016) to build a team of 8 agents .
Key Performing areas & Priorities :
The objectives in the first three years of the operation include :
1. To create a strong team of qualified agents of :
8 by the first year
15 by second year and
25 by third year
2. To develop a sustainable business that is profitable for the company, agents and the clients.
A FYP of more than USD 100,000 in the first year
A FYP of USD 250,000 by second year
A FYP of USD over half a Million by third year
Recruitment Plan :
Building an agency team
The success of a Sales Manager lies in the team he builds and the way he groom and mentor it. Since I am building a new team of agents, my primary focus in the first year is on recruiting the right agents. This business
The new sales force will also have to be able to; create new working relationships, develop new business, create a personal atmosphere for customers, and promote new business. After the sales force creates new business, the team must be able to retain these newly established customers. They will have to create small, obtainable, measurable goals for themselves in order to create and sustain new business. The salespeople will have a sales quota of thirty units per month and the commission will go up in increments of ten percent after
I am responsible for managing a sales team in a diverse and high profile market that has already opened the doors for more opportunity inside and outside the organization.
I worked with five sales representatives and trained them in how the sales could be improved by focusing in the customer needs first and then selling additional products. Also, I contacted suppliers to arrange team training sessions to increase knowledge on the most profitable store products. Further, I decided to share the last day sales report with the team and set individual sales goals for the day to help the team to visualize a short objective. In addition, I promoted team collaboration by assisting team mates during sales transactions. Also, I talked to the store manager to reward the week’s top sales representative with two hours of paid time off. As a result, the team was committed to serving customers and to meeting the store manger’s expectations for improving store sales.
Being a effective manager not only include non-productive work such as sales meeting, quotas, ride-along and sales report must be able to train individual and group which doesn’t required as creativity as regular work of sales manger. Sale manager must be able to hire and fire to direct input on sales production. Sales production should be benefited through effective sales training. The basic motivation of the sales employee is to continue the sales of the company. While introducing a new product being an effective manager must state the goal, ideas, suggestions and add-on to turn new product of the company into sales opportunity. (greenberg
Coaching Salespeople into Sales Champions is a must-read for any sales manager.’’ Robb King II, Vice President of Operations, Paul Davis Restoration, Inc. ‘‘Keith Rosen has crafted an intuitive coach’s handbook for sales executives who are looking to maximize their force’s talents to generate more sales in an increasingly competitive marketplace.’’ David Thompson, CEO & Co-Founder of Genius.com ‘‘Coaching Salespeople into Sales Champions is highly recommended reading for managers and executives who are looking to improve their sales organization and avoid the myriad of pitfalls that can hurt sales performance. Keith effectively addresses the burning issue regarding successful leadership and coaching sales teams, which we all know is a huge challenge in every company.’’ Razi Imam, CEO of Landslide Technologies Inc. ‘‘Keith’s high-energy seminars gave my sales team the skills and confidence to take their process to the next level. In his latest book Coaching Salespeople into Sales Champions, Keith once again addresses ‘real world’ skills for both sales managers and salespeople. Simply put: If you want your salespeople to have the same laserfocused intensity that my sales team now has, I suggest you not only read this book, but study it and implement it!’’ Michael B. Kirven, CEO of Bluewolf
It is critical to think through every aspect of a company’s sales plan. If success is your end goal, the best strategy lies in being fully prepared for the all important sales calls. With careful and thoughtful planning, companies have a much clearer vision of what they need to accomplish goals and a clear roadmap of how the company can get there. In assessing your companies sales plan there are seven guidelines to follow: (1) define objective, (2) evaluate current situation, (3) list barriers, (4) assess strengths and assets, (5) create sales calls strategy, (6) identify needs and (7) outline an action plan (Guestauthor2, n.d.).
Grow our business profitably and responsibly so we can invest in the future and make a positive impact on our employees, communities, customers and shareholders.
To establish a reputable business that is active and current with trends required to reach customers on various platforms and provide an immediate highest level of service.
When deciding to become a sales manager, there is a lot they do each day. They have a lot of responsibilities and it can be very stressful every day. Sales managers are like owners of a company but they don’t own it. Sales manager have to hire and train new people as well as fire people as well. The life of a sales manager will, be mostly in an office or traveling around to different places. Sales managers also have to take care of multiple teams or even multiple stores and make sure they are getting their goals as well as getting a lot of customers. They have to prepare the budget, decide discounts, check the online traffic to the website as well as make sales. They should be very organized because sales managers have a lot of planning and managing. Sales managers are also coaches they must make sure everyone is meeting sales goals, helping customer’s needs, help
Sales Managers – sales managers guide organizations’ sales teams. This includes developing training programs, analyzing data, and setting goals for organizations’ sales representatives
The insured must be confused about the market detariff, the professionals are held responsible to explain, advise and assist the insured in decision making. The professionals should provide education and relevant information about the current market condition to the insured. For instance, they should explain precisely about the current condition of the general insurance industry and the effects of it. Then, they can introduce the insurance policy which fit the insured’s
The coming of captives brought significant changes in the business environment of risk management and even greater changes are envisaged to occur in the future. The changes captives brought along have affected many including commercial insurers and reinsurers, government bodies, the operation of insurance agents and brokers in the distribution systems for insurance. The effects are felt in the competitive pressure experienced by the traditional insurance market brought about by captive presence, which has brought about important underwriting changes among the commercial insurers. The current method of rate making by commercial insurers is altered significantly because of the growing importance of captive, since current rating classes now tend to be broad, permitting the average insurer to operate in a fairly level and stable rate structure across industries. Thus, firms with relatively favourable loss experience are contributing to losses of those with poorer experience. Captives constituted a big threat for the conventional insurance because they have a lot going for them. The traditional insurance market did not welcome captive movement because it saw the movement as a threat to its share of the insurance market. They were made to accept captives when they realised that many businesses were flourishing as a result of captive activities and they benefited directly and indirect from those
Another crucial part of managing a sales team is to continually recruit and train new staff. New talent is a great way to generate fresh ideas; you never want your sales team to become stale. Sales Managers are always establishing sales programs and advising their team on ways they can improve their performance (Bureau of Labor Statistics).
To become an established and profitable estate organization that’s able to take up future investment as outlined in phases 2.
All opinions in this case study are those of the author based on his experience in the insurance industry, except as otherwise noted.