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1 Introduction 1.1 Background and Significance In the present day, logistics cost is considered to

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1 Introduction
1.1 Background and Significance
In the present day, logistics cost is considered to be an important factor showing potential and competency level in both organizational and national stage. Several of entrepreneurs face a high production cost problem which is a result from higher prices of oil and raw materials. In the meantime, exporters also encountered with the problem of Thai Baht currency appreciating trend. Therefore, entrepreneurs have to adapt and adjust themselves to survive in the highly competitive world, by means of increasing production efficiency and reducing production cost.
Logistics has played important role in the business competition and is one of important factors in the production cost increase. World …show more content…

Thailand’s Transport Minister, Chatchart Sithipan, claimed that once the improvements are completed in the next seven years, logistics costs will drop to 13% of GDP [4].
Logistics cost is considered to be one type of the costs which can be used as a tool or an index to measure the efficiency of logistics management in the organization. Reduction in logistics cost will lead to reduction in total cost of goods and services, therefore, entrepreneurs have to improve their logistics cost management in order to survive in the highly competitive business world. However, efficient logistics management must not consider only profitability aspect but also other aspects such as capability to response to consumer demand, which the company at least should be able to maintain at the previous level after reducing costs.
According to the overall logistics system analysis, it is found that the oil price is the main cause that directly affects product delivery and the whole logistics system since 88% of products in Thailand are delivered by trucks [5], resulting in high transportation cost as well as logistics costs. Besides, the ASEAN Economic Community (AEC), the next step of economic integration transforming ASEAN into a single market and production base will be implemented by

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